Cookie Policy of UpLYFT
This Cookie Policy explains how UpLYFT uses cookies and similar technologies (collectively referred to as "Trackers") to collect and store information when you interact with our website and services. By accessing or using UpLYFT, you agree to the use of Trackers as described in this policy.
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What Are Trackers?
Trackers are technologies that allow us to collect and store information on your device, including cookies, web beacons, and other tracking technologies. These technologies help us improve your experience, personalize content, analyze performance, and provide relevant advertisements.
For the purpose of simplicity, we will refer to all these technologies as "Trackers" in this policy. While cookies are a common form of Tracker on web and mobile browsers, other forms of Trackers (e.g., scripts or local storage) may be used for similar purposes. In this document, the term "cookies" will only be used when referring to browser-based Trackers.
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Types of Trackers We Use
We use different types of Trackers for various purposes:
a) Necessary Cookies
These cookies are essential for the functioning of the UpLYFT website and services. Without these cookies, certain features, such as login or content interaction, would not be possible. For example, we may use necessary cookies to remember your session after logging in, or to remember your language preferences.
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Example of Necessary Cookies:
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Session cookies
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Authentication cookies
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b) Performance and Analytics Cookies
These cookies help us analyze how our services are used, allowing us to improve functionality and user experience. They help us understand how visitors interact with our site, which pages are most visited, and how we can optimise our content.
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Example of Performance Cookies:
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Google Analytics cookies
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Hotjar cookies
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c) Functionality Cookies
These cookies are used to enhance the functionality of our site by remembering preferences you’ve set. This can include settings such as language choice or other customisations that improve the user experience.
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Example of Functionality Cookies:
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Language preference cookies
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Customisation cookies
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d) Advertising and Marketing Cookies
These cookies are used to deliver personalized ads to users based on their browsing activities. They track your browsing behavior across websites and may be used to display targeted advertising both on UpLYFT and third-party websites.
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Example of Advertising Cookies:
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Google AdSense cookies
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Facebook Pixel cookies
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How Long Do Trackers Stay On Your Device?
The duration for which a cookie remains on your device depends on the type of cookie:
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Session Cookies: These cookies are temporary and are erased once you close your browser.
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Persistent Cookies: These cookies remain on your device for a set period (e.g., days, weeks, or months) or until you manually delete them.
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How to Control and Manage Trackers
You can control the use of Trackers through your browser settings. Most browsers allow you to manage your cookie preferences, including blocking or deleting cookies.
If you prefer not to accept cookies, you can also disable specific categories of cookies on our website using the cookie banner that appears when you visit UpLYFT for the first time.
Consent and Withdrawal of Consent
If any cookies or trackers require your consent, you may grant or withdraw your consent at any time. You can do this by adjusting your cookie preferences in the cookie settings on our website or by disabling cookies via your browser.
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Who Manages the Cookies?
UpLYFT uses first-party cookies, which are managed directly by us. We do not use third-party cookies for tracking purposes, but third-party services like Google Analytics or advertising platforms (e.g., Facebook) may use their own cookies on our site. These services may process information based on their respective privacy policies.
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Contact Information
If you have any questions or concerns about our use of cookies or other Trackers, please contact us at:
UpLYFT
Email: hello@uplyftwearables.com
Website: www.uplyft.com
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Updates to This Cookie Policy